3-year customer relations master plan for a French e-commerce player
Context
A pure player, leader in French e-commerce, wishes to optimize its customer relations system and make it a differentiating factor, particularly in the face of the domination of the giant Amazon.
Objective
Define a target customer relations master plan and its 3-year implementation trajectory.
VERTONE contribution
An enlightened analysis of the actual performance of the customer relations system, a quantified 3-year customer relations ambition associated with a detailed roadmap following the 4 major projects: Improving request processing, Reducing the number of contacts, Developing analytical vision, Repositioning in terms of KPIs.To find out more, contact our team JTVCaHVic3BvdCUyMHR5cGUlM0Rmb3JtJTIwcG9ydGFsJTNENjExOTAxOSUyMGlkJTNEOGVjNTAxYzQtOTliMC00NDk5LWIwMWEtN2ZiMGMyNTEwN2NkJTVE
