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With the launch of Oriance, Crédit Agricole has a clear ambition: to offer "simplified, modern, and accessible" life insurance, particularly to attract young working customers.  In its initial communications, CA highlights: On paper, the new life insurance policy provided by Predica ticks all the boxes for the expectations of the new generation. Context of democratization of investment This positioning is indicative of a movement […]

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Articles

Since 2020, the retail sector has faced a series of unprecedented shocks: a global pandemic, declining purchasing power, sustained inflation, increasingly complex logistics, and higher customs duties. All of these factors have had a lasting impact on household consumption, both in terms of volume and value. According to INSEE (2024), the […]

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The growth of destinations served by medium-haul long-haul aircraft is set to continue through the end of 2025. Several airlines have announced plans to expand their offerings in this segment. In the summer of 2026, Irish airline Aer Lingus will launch two new transatlantic routes using Airbus A321XLR aircraft, connecting Dublin to Pittsburgh and Dublin to Raleigh-Durham. Jetstar now offers […]

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Our previous article on the premium beauty market highlighted a certain homogeneity, even standardization, in the customer loyalty programs offered by cosmetics brands. At first glance, the foundations of these programs are the same from one region to another: points and systems [...]

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Faced with challenges such as growth in non-aviation activities, pressure on land, and diversification of revenue, airports must now find new ways to optimize their business models. The goal is both to make better use of available space and to make the model more resilient. Car rental is […]

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From June 2026, companies' obligations regarding salary transparency will be strengthened by the entry into force of a European directive aimed at combating pay gaps, particularly between women and men. For organizations, the challenge goes beyond mere regulatory compliance: it is a question of supporting a [...]

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The hotel industry is undergoing a major transformation: digital technology is becoming a cornerstone of customer experience and operational performance. The industry is moving towards more autonomous, personalized, and digitized customer journeys, accelerated by the pandemic and staff shortages.  To meet these challenges, hotel groups are deploying digital solutions such as online check-in, digital keys, [...]

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Banks are stepping up their efforts to attract wealthy customers. The latest example: on November 12, Les Echos revealed that Boursobank's private banking offering had passed the symbolic milestone of one billion euros in assets under management in less than a year. This performance illustrates the intensification of a battle in which traditional players, fintechs and new entrants are [...].

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"You can't order productivity, you have to provide the tools to enable people to become better", said Steve Jobs. The quote is inspiring, but putting it into practice is not easy. In the insurance sector, there are countless transformation projects that have the common trait of having [...].

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Articles

The global luxury goods market experienced a slight downturn in 2024 (-1 to -3%), marked by geopolitical tensions, more selective consumption and a refocusing of spending. But within this contrasting universe, the experience and lifestyle segments - travel, well-being, culture and gastronomy - continue to grow strongly, buoyed by a new [...].

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Studies

Start your transformation, from experimentation to adoption For what? Since the release of ChatGPT at the end of 2022, generative artificial intelligence has accelerated dramatically. In just a few months, it has gone from being an emerging technology to an essential strategic issue for most major corporations. Productivity, business transformation, large-scale personalization [...]

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In a world where the experience now counts almost more than the product, events are one of the most powerful and sometimes underestimated tools for luxury brands. More than just a showcase, it's becoming a gas pedal of desirability, relationship-building and loyalty with the most precious customers. Luxury: a world apart, [...]

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