Energy & environment
Energy & Environment Consulting Firm: Making the Energy Transition a Success
As an energy and environmental consulting firm, Vertone supports energy and utility producers, distributors, suppliers, and consumers in managing their energy transition.
Faced with the challenges of decarbonization and market changes, we leverage our strategic expertise to design your future product ranges and transform your operational models for the long term.
The energy sector: meeting the challenges of transition with strategic advice
The energy market is undergoing a profound transformation, driven by the climate emergency, a new geopolitics of energy, and the rapid rise of energy transition technologies.
The development of activities to exploit the potential of low-carbon energies, including solar, wind, nuclear, hydroelectric, geothermal, biomethane, and stationary storage, is becoming strategic for achieving climate goals.
At the same time, market volatility and the need to guarantee energy sovereignty are disrupting traditional models. The rise of digital technology, smart grids, and energy storage is redefining consumer habits and expectations, with consumers now more active and engaged than ever before.
Vertone, an energy consulting firm, supports industry players in adapting their sales and innovation strategies to meet energy efficiency and conservation requirements.
More than just a changing sector, energy is becoming a key driver of economic, social, and environmental transformation.
Our energy and environmental strategy consulting solutions
Developing new energy markets across the entire value chain
As an energy consulting firm, Vertone supports its clients in identifying and developing emerging markets: decentralized production, energy flexibility, storage, hydrogen, etc. Our expertise covers the entire value chain, from sourcing to the distribution of innovative energy services.
Our approach combines strategic analysis (customer, market, and opportunity studies, regulatory analysis, international benchmarking, marketing mix strategy) with operational framing (development of business plans, economic models, and go-to-market strategies). Our consultants specialize in the design and marketing of new business models, such as Energy as a Service (EaaS).
The goal: to position your company as a leader in an ecosystem undergoing a major energy transition, while creating lasting synergies between established players, start-ups, professional associations, and large companies to maximize your impact and performance.
Innovate and market new energy products and services
Vertone, an expert in energy consulting, supports suppliers and distributors in designing differentiated offers focused on energy efficiency and flexibility. We work on key solutions such as electric mobility (IRVE), photovoltaic self-consumption, smart energy management, and new dynamic pricing supply offers.
Our end-to-end support secures every stage of your projects: exploring customer needs, co-designing offers, evaluating value, prototyping, and marketing. Vertone also uses behavioral analysis tools, agile methods, and digital platforms to accelerate time-to-market.
The objective: To develop offerings rooted in new uses, perfectly aligned with low-carbon trajectories, and ready to establish themselves as benchmarks in the B2C, B2B, and B2G markets.
Develop your teams' sales performance
In an ultra-competitive energy market, companies need to boost the efficiency of their sales forces, in both B2B and B2C. Vertone supports energy and environmental companies in analyzing purchasing journeys, optimizing sales processes, and developing team skills.
Our consultants, who are experts in sales and negotiation, assist sales departments in redesigning their sales strategy by customer segment, developing sales pitches, implementing specialized CRM tools for the energy sector, conducting targeted training, and managing the performance of sales teams.
The aim: to identify sales performance opportunities and create tailor-made solutions to boost conversions, improve customer loyalty and maximize value per customer, in line with CSR performance.
Transforming the experience and improving customer satisfaction in the energy sector
Vertone helps energy and environmental companies make customer experience a key differentiator in a sector that has historically focused on technical solutions. Our consultants work with marketing and sales departments to optimize the customer journey at key moments: subscription, moving house, billing, incidents, complaints, and advice.
Through UX diagnostics, design workshops, and customer surveys, our firm identifies major pain points and proposes concrete solutions to improve fluidity, personalization, and transparency.
Vertone has benchmark standards for projects involving the implementation of digital tools (self-care, deployment of artificial intelligence, engagement platforms) and training to help customer relations teams better understand the behavior of buyers of energy and low-carbon solutions.
The objective: Maximize the value of your portfolio by improving the NPS (Net Promoter Score), drastically reducing the churn rate, and promoting an increase in the recommendation rate.
Succeed in your strategic transformation in the age of AI and changing customer behaviors
Faced with rapidly changing energy usage patterns, customer expectations, and the acceleration ofgenerative AI, energy players must fundamentally rethink their strategy, operating model, organization, and market positioning.
Vertone, an energy strategy consulting firm, supports this transformation by reconciling the adoption of disruptive technologies with the development of a strong customer and commercial culture.
We work to change internal behaviors towards greater agility, attentiveness, and responsiveness: call center recovery, energy-services cross-selling strategies, and the development of multi-ownership.
At the same time, our consultants support the deployment of AI in sales and customer relations functions: consumption forecasting, personalized customer journeys, dynamic pricing, and service automation. From identifying use cases to developing an organizational roadmap, we ensure that deployment is aligned with your ambitions and CSR commitments.
Our team of senior consultants also facilitates your executive committees (COMEX, CODIR) to create a collective, shared dynamic and formalize your development strategy.
The goal: to optimize your acquisition costs and grow your market share.
Focus on ...
Further information
Case studies
Insights
Do you have a project in mind?
Contact us now for more information!
