Framing and managing the launch of an SVOD platform
Context
An audiovisual group wants to evolve its business model by developing a new activity as a platform publisher for media groups.
Objective
Launch a new B2B service to manage TV and video-on-demand consumption offers.
VERTONE contribution
Define marketing needs, define paths, coordinate contributors (product owner, editorial, tech, marketing...) in agile mode, integrate the needs of a first customer.To find out more, contact our team.
