Consulting firm VERTONE Market research

Case studies

Market survey of mobile payment solutions

Market study on mobile payment solutions

Context

The R&D department has been made aware of existing mobile payment solutions on the Chinese market, and is considering their use on the French market to enable expatriate Chinese customers to pay their electricity bills.

Objective

VERTONE was asked to study existing mobile payment solutions on the French market as alternatives to payment by bank card or direct debit for electricity bills, taking into account current regulations.

VERTONE contribution

  • Collect and analyze data on the development of mobile payment and the players in the global mobile payment market
  • Identify the key players in mobile payment and their characteristics
  • Evaluate existing opportunities for customers in terms of alternatives to bankcards and direct debits
  • Promote the instant transfer alternative in the SEPA zone
  • Synthesize deliverable data

To find out more, contact our team JTVCaHVic3BvdCUyMHR5cGUlM0Rmb3JtJTIwcG9ydGFsJTNENjExOTAxOSUyMGlkJTNEOGVjNTAxYzQtOTliMC00NDk5LWIwMWEtN2ZiMGMyNTEwN2NkJTVE

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