Transport Mobility consulting firm VERTONE

Case studies

Strategic analysis and scenarios for positioning and implementation in the Electrically Assisted Bicycle (EAB) reconditioning market.

Strategic analysis and scenarios for positioning and implementation in the Electrically Assisted Bicycle (EAB) reconditioning market.

Context

As part of its intra-entrepreneurial program, the customer is incubating a young start-up reconditioning its fleet of electrically-assisted bicycles, and is investigating the potential of this emerging market.

Objective

VERTONE was initially asked to carry out a strategic analysis and evaluate the positioning of the business up to 2025, and then carried out an additional mission to support the customer and the start-up in evaluating and choosing the best execution scenario.

VERTONE contribution

  • Market analysis
  • Customer survey: appetence assessment / price analysis
  • Value Proposition
  • Business model, Business Plan
  • Execution scenario
  • Development plan

To find out more, contact our team.

All our case studies

Do you have a project in mind?

Contact us now for more information!

Studies

The marketplace as a differentiation lever: what are the challenges for retailers?