Case studies

Diversification strategy for individual customers

Diversification strategy for individual customers

Context

The customer is facing a sharp decline in business from its traditional postal services business, and wants to find growth levers by diversifying its B2C services.

Objective

Redefine the vision and strategy for growth in the personal services markets, as well as priority areas for development.

VERTONE contribution

Assessment of current offers and strategy, analysis and prioritization of 14 service markets, definition of a service trajectory and associated sales, definition of key success factors and cross-functional projects, formalization of a COMEX presentation of this new strategy. To find out more, contact our team.

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Generative AI in the enterprise: IAGenVertone white paper